08 - 10 October, 2018
Radisson Blu Hotel, Amsterdam Airport, Schiphol, Amsterdam, Netherlands

Mr Patrick Patnode


President of Licensing 
GE Ventures


10:00 AM LICENSING 2.0: FROM PROTECTING IP TO PROMOTING PARTNERSHIPS

For many years, big corporations kept patents largely exclusive and under wraps. But as business models and landscapes have
changed, so have views of intellectual property management. In this keynote speech, Pat Patnode, the President of Licensing at GE,
will share insights into the world of Licensing 2.0, where companies actively seek out and collaborate with those who can apply their
inventions and ideas to new industries and offerings. Pat will discuss the importance of these partnerships and why this approach to
licensing helps accelerate the rollout of breakthrough technology that can transform industries, drive growth and improve lives.



Check out the incredible speaker line-up to see who will be joining Patrick.

Download The Latest Agenda